EVERYDAY PRIDE

DOING GOOD NEVER TASTED BETTER

Fourth & Pride was founded in recognition of the spirit, vitality, and camaraderie of the famous East Village Pride Bars and their patrons, which openly welcome like-minded people of all orientations seeking to come together and imbibe with pride.

Born less than one mile from the birthplace of Pride itself, Fourth & Pride is on a mission to change behaviors, conversations, and lives for the better, one sip at a time.

5% of all sales go to support our LGBTQ+ partner organizations who work tirelessly to advocate, strengthen, and advance the community.

WHERE TO BUY

FIND LOCATIONS

everyone deserves representation

WE BELIEVE

VODKA

WORLD'S SMOOTHEST VODKA

The only one of its kind, our gluten-free proprietary blend of premium white corn and sustainably grown California grape is crisp on the nose and delectable on the palate. Significantly smoother than any vodka you’ve ever tasted, Fourth & Pride will leave you longing for nothing but the next sip.

Gluten Free | 80 Proof

White Corn + Grape | Distilled in the US

BUY NOW

The smoothest, best tasting vodka I've ever had!

@suzy_mango

NAKED MARTINI

Because we’re as comfortable in our

own skin as you are in yours

Chill a 7-ounce martini glass
Add 6 ounces of our proprietary blend of our 10x distilled fourth & pride vodka to an ice-filled shaker. No vermouth!
Shake or stir until as cold as Joan Crawford’s heart and pour.
Garnish if you’d like but it’s not necessary.
The purity in our proprietary blend of midwestern corn and northern California grape shines on its own as the best tasting vodka in the world!

ON A MISSION TO CHANGE CONVERSATIONS,

BEHAVIORS, AND LIVES FOR THE BETTER

ONE SIP AT A TIME

F1B83F64-F117-4269-B064-A090224F6916 4.P

COMING SOON

VILLAGE IPA

Loud & Proud

The Village IPA is a shamelessly bold IPA

(the kind of IPA that throws open both doors at once upon its arrival) that hits the palate hard and fast with three powerhouse hops and a delightfully warm hint of molasses.